In the latest film in our “Signals” series, we meet the creators of Operation Match, as well as some of their customers, who are still married to the person the service found for them.Teenagers in the 1950's are so iconic that, for some, they represent the last generation of innocence before it is "lost" in the sixties., exposed how the abundance of dating apps have made online dating today like ordering food on Seamless, instead your ordering a person.In our swipe right society it’s refreshing to look back at a simpler time.Before smart phones, selfies and personal computers.It may come as a shock to you that online dating was actually invented as early as the 60s, when computers were about the size of a school bus and women weren’t “supposed” to call men first. Crump and Vaughan Morrill were all classmates at Harvard in the early 1960s and they all had a hard time dating.Their presence and existence became readily more apparent because they were granted more freedom than previous generations ever were. They were given a chance to redefine the ways things were done in America.
So one Saturday night, when these men found themselves drinking alone in their dorm room, they decided to do something, and the first online dating company was born. What happens when you match people based on actual logical compatibility?
The women who participated in my project started ‘dating’ anywhere from 12 to 18 They met their beaus at schools and youth clubs, in jazz clubs, at work, at the bowling alley or just through friends.
Dating meant hanging out with a boy, having him walk you home, and perhaps a kiss good night.
The last gift spawned something else entirely -- the 1960s introduced us to computer dating. The 1960s sport carried many of the same hazards and thrills as virtual matchmaking today.
Computers did exist in the '60s, in some form -- not personal computers, but computers nonetheless.